About Compass Labs
Compass Labs is a pioneer in developing technology to extract insights and value from public social content, with patent-pending artificial intelligence and predictive analytics algorithms and techniques. A dramatic step forward in knowledge-based marketing and advertising, Compass Labs’ IQ platform enables marketers and advertisers to effectively harness the interactivity and power of social media and better engage, activate and acquire customers on social networks.
Headquartered in San Jose, CA, Compass Labs was founded in 2009 by industry veterans and scientists. Investors include New Enterprise Associates (NEA), Triple Point Capital, Jim Clark and others.
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Dilip Venkatachari, Compass Labs co-founder and CEO, discusses how the company's social media advertising platform, Compass Labs IQ (CLIQ), helps brand marketers to better target, engage and acquire customers on social media sites, like Facebook, LinkedIn and Twitter.
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